Mike Landman

Mike Landman

Observations On Business. Maybe a Little Preening. And A Few Lessons Learned.

Customers Hate You

If you use one of those phone trees that makes us "talk" out the tree options. HATE you.

Look, a voice tree is annoying enough, but when you make me speak out loud like an idiot ("one"…"four"… "Cleveland"… "CLEVELAND!"… "no"…."NO"…) in public, I am consumed with rage before I ever speak to anyone. This is not a great way to start an interaction with your customer.

So in an open plea to the IRS, Delta, every utility company ever, and anyone else out there that uses this ridiculous system (Comcast? are you listening???) – please stop. Every…single…customer that calls in totally hates this futile exercise and is holding it against you.

** Bonus hate points if after putting me through this humiliation gauntlet, you still don’t know my account number**

**Disclosure: I am on the phone with the IRS as I type this. πŸ™‚

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